re-linking the food chain ™

Recent Posts

“Rerouting Farm to Fork” Panel Discussion at IACP Conference in April

“Rerouting Farm to Fork” Panel Discussion at IACP Conference in April

Erika Block will present at this year’s International Association of Culinary Professionals (IACP) conference. Erika has curated a panel of food system innovators and thinkers, including Lucy Norris of the Northwest Agriculture Business Center, Thomas Nelson of the Capay Valley Farmshop, Robert Puro of Seedstock, and Matt Rothe, a Fellow [...]

Restaurants & Institutions Don’t Order on Social Media Sites: Online Marketing Tools That Get Down to Business

Restaurants & Institutions Don’t Order on Social Media Sites: Online Marketing Tools That Get Down to Business

If you find navigating through the sea of online marketing tools daunting, you’re not alone. Even after working in marketing for ten years, I still struggle to keep up as new platforms are added and existing platforms change. Some “marketing experts” believe the key to generating more sales is promoting [...]

Supercharging Supply Chains: How Local Orbit is Changing the Face of Local Food

Supercharging Supply Chains: How Local Orbit is Changing the Face of Local Food

This is a reposted excerpt originally published on the Design for Social Innovation blog and written by Josh Treuhaft. He does a nice job summarizing Erika’s recent talk at the School of Visual Arts, as part of Design for Social Innovation’s lecture series: All the Ways to Live a Good [...]

Cory Van Horn to Discuss the Role of Technology in Food System Change at WNY Connections Conference

Cory Van Horn to Discuss the Role of Technology in Food System Change at WNY Connections Conference

The Field and Fork Network, whose mission is to “build capacity for a thriving regional food system in Western New York,” will host the WNY Connections Conference on February 24-25 at the Culinary Institute in Niagara Falls, NY. Keynote speakers Dr. Oran Hesterman, President and CEO of the Fair Food [...]

White House Calls for “New Innovation Ecosystem” in Agriculture Report

White House Calls for “New Innovation Ecosystem” in Agriculture Report

In a report setting the agricultural agenda for President Obama’s second term, the President’s Council of Advisors for Science and Technology (PCAST) calls for the federal perspective on agriculture to be “reimagined” as an “innovation ecosystem”, emphasizing a new vision for science and technology in agriculture and agricultural research in [...]